UX Challenge for companies

A five day Design Sprint during which you will analize, evaluate and re-design the User eXperience of digital products and services brought by companies from Trentino. Students and young professionals will form groups and work with UX expert mentors to improve the capability of apps and software to meet users’ needs and expectations.

Each team of solvers will be assigned one digital product/service to work on. Over the two days, teams will utilize user reasearch and UX design techniques, also involving selected end users via the Smartcrowds.net channel. After having understood products’s value proposition, teams will first focus on its pain points; after that they will explore unserved needs; they will then identify suggestion for improvement of the usability, and design new interface mockups.

Testing concepts and prototypes with end users allows you to develop successful digital products and services, with lower costs, and have satisfied customers. The output of the challenge will be a slide deck that will highlight pain points and usability problems of the AS-IS, suggestions for improvement, new scenarios and interface mockups.

The 2023 edition is open to companies with products and services in which digital interaction is relevant, such as: mobile applications, interactive webpages and websites, digital control interfaces for domotic systems, control interfaces for industrial machinery, and the like; digital products or services already on the market or in the prototype phase.

Find out which companies and products took part in the previous editions of the UX Challenge!

The 2021 edition of the UX Challenge was funded by the European H2020 project “200SMEchallenge”” which evaluated the impact of the UX Challenge on 200 companies in Europe using the Randomized Control Trial methodology. Discover the results of the trial on the project website.

All the participants in the UX Challenge 2023 (Solvers, Mentors and Experts) will sign a confidentiality agreement regarding the selected products, the Challenge and the results produced by the Solver teams during the initiative. This confidentiality restriction remains for two (2) years from the of commencement of the Challenge.